Ethernity Launches the First Entertainment-Focused Layer 2 Chain on Optimism’s Superchain

Los
Angeles,
United
States,
July
31st,
2024,
Chainwire

Ethernity,
a
pioneer
in
blockchain
entertainment
technology,
announces
the
launch
of
its
testnet
for
Ethernity
Chain,
a
Layer
2
solution
purpose-built
for
Fortune
500
entertainment
brands.
This
launch
positions
Ethernity
Chain
as
the
Entertainment
Layer
within
Optimism’s
Superchain
ecosystem,
joining
industry
leaders
such
as
Coinbase’s
‘Base’,
Worldcoin,
Zora
and
Camp
Network.
The
Superchain
is
a
network
of
chains
that
share
a
common
tech
stack,
Optimism’s
OP
Stack, and
contribute
protocol
fees
back
to
the
Optimism
Collective.

Ethernity
Chain
is
uniquely
designed
to
address
the
challenges
faced
by
the
global
entertainment
industry
in
adopting
blockchain
technology,
packed
with
consumer-first
infrastructure
that
harnesses
all
the
benefits
of
web3
abstracting
away
the
complexities.
Enhanced
by
AI-powered
Digital
Rights
Management
(DRM),
Ethernity
Chain
ensures
robust
IP
protection,
crucial
for
safeguarding
users’
on-chain
assets.
Ethernity
launches
its
testnet
on
Optimism’s
Superchain
–
a
unified
network
of
chains
with
shared
liquidity,
security,
communication,
governance
tapping
into
a
vibrant
ecosystem
counting
over
20
chains,
800+
Apps,
and
$16B
TVL,
leveraging
Optimism’s
OP
Stack,
deployed
and
hosted
by
Gelato
RaaS.

“By
joining
the
Superchain,
Ethernity
becomes
part
of
a
community
of
builders
dedicated
to
scaling
Ethereum
and
giving
back
to
the
ecosystem,”
said
Urv
Goel,
VP
and
Head
of
Global
Business
Development
at
Optimism
Unlimited.
“We
look
forward
to
supporting
Ethernity
as
they
continue
to
innovate
at
the
intersection
of
Web3
and
entertainment.”

The
Ethernity
Layer
2
testnet
is
now
live,
empowering
developers
to
explore,
build,
test,
their
Applications
ahead
of
the
mainnet
launch.
Ethernity
is
actively
onboarding
products
into
its
ecosystem
and
a
number
of
entertainment
applications
like
games,
NFTs,
RWA
collectibles
and
interactive
media
projects
have
already
partnered
with
Ethernity,
with
announcements
of
their
launches
lined
up
in
the
next
few
weeks.

“Joining
the
Superchain
ecosystem
with
the
launch
of
Ethernity
Chain
marks
a
significant
milestone
for
us,”
said
Marcelo
Pham,
Co-Founder
and
Chief
Engineer
of
Ethernity.
“Our
goal
is
to
bridge
the
gap
between
traditional
entertainment
and
blockchain
technology,
providing
a
platform
where
major
brands
can
thrive
and
innovate.”

Ethernity
Chain
is
supported
by
a
network
of
partners
committed
to
delivering
top-tier
tooling
and
infrastructure
for
developers.
Ethernity
Layer
2
is
deployed
and
managed
on
Gelato
RaaS
Platform.
In
addition
to
chain
infrastructure,
Gelato
is
set
to
service
the
new
Layer
2
with
its
suite
of
Web3
Cloud
Services
enabling
zero
gas
UX,
connect
Ethernity
Apps
to
any
web2
API
and
bring
verified
onchain
randomness
for
fair
onchain
sweepstakes
and
dynamic
NFT
creation.
Further
3rd
party
infrastructure
integrations
will
be
announced
soon
covering
everything
from
social
logins
for
easy
access,
credit
card
payments,
bridges,
indexers
and
more
with
an
aim
to
launch
on
mainnet
with
use-case
specific
developer
tooling
enabling
entertainment
brands
onboard
the
next
wave
of
mainstream
users.

“The
entertainment
industry
is
ripe
for
disruption
by
blockchain
technology,
and
Gelato
RaaS
is
proud
to
support
Ethernity’s
vision
coming
to
life”
said
Luis
Schliesske,
co-founder
of
Gelato.
“Our
Rollup-as-a-Service
platform
and
our
suite
of
native
integrations
ensure
that
Ethernity
can
focus
on
building
and
scaling
their
products,
while
we
handle
the
underlying
technical
complexities.”

To
further
support
the
developer
community,
Ethernity
will
soon
launch
a
Grant
Program,
providing
funding
and
resources
to
build
on
the
Ethernity
L2.
This
program
will
offer
marketing,
business
development,
technical
support,
and
investor
connections,
ensuring
developers
have
the
tools
they
need
to
succeed.

The
launch
of
the
Ethernity
testnet
follows
the
success
of
Ethernity’s
initiatives
in
bringing
renowned
entertainment
icons
like
Lionel
Messi
and
Shaquille
O’Neal
onto
the
blockchain.
Ethernity
Chain
aims
to
continue
this
legacy
by
creating
a
robust
and
scalable
environment
for
the
next
generation
of
entertainment.

For
more
information
about
Ethernity
and
to
join
the
testnet,
users
can
visit

www.ethernity.io.

About
Ethernity

Ethernity
is
an
Ethereum
Layer
2
solution
designed
specifically
for
global
entertainment
brands.
It
features
built-in
AI-powered
security
and
Digital
Rights
Management
(DRM)
to
protect
intellectual
property
on-chain.
Leveraging
its
robust
infrastructure
and
partnerships,
Ethernity
is
set
to
become
the
premier
web3
entertainment
ecosystem,
providing
a
secure,
eco-friendly,
and
intuitive
platform
for
the
next
generation
of
entertainment
and
enterprise
products.

For
more
information,
users
can
visit
Ethernity’s:

Official
Website
|

Telegram
|

Twitter

About
Optimism

Optimism
is
a
project
dedicated
to
scaling
Ethereum’s
technology
and
expanding
its
ability
to
coordinate
people
from
across
the
world
to
build
effective,
decentralized
power
structures.
The
Optimism
Collective
builds
best-in-class
software
for
running
L2
blockchains
and
aims
to
address
key
governance
and
economic
challenges
in
the
wider
crypto
ecosystem.
The
Optimism
Collective
is
also
committed
to
building
a
sustainable
ecosystem
through
Retroactive
Public
Goods
Funding.
By
rewarding
the
impactful
projects,
Optimism
is
scaling
Ethereum’s
present
to
provide
funding
for
its
future.

For
more
information,
users
can
visit
Optimism’s:

Official
Website
|

Twitter

About
Gelato

Gelato
is
an
all-in-one
Ethereum
Rollup
as
a
Service

Platform
built
without
limits.
Designed
to
be
super-fast,
incredibly
secure,
and
infinitely
scalable,
Gelato
rollups
allow
anyone
to
build
and
deploy
their
fully
serviced
Layer
2
chains
at
a
pace
natively
integrated
with
Web3’s
favorite
tools
and
services
launching
a
production-ready
web3
development
environment
from
the
Genesis
block.

For
more
information,
users
can
visit
Gelato’s:

Official
Website
|

Telegram
|

Twitter

Contact

CMO
James
Aitken
Ethernity
Chain
[email protected]